About Us

Whatever it Takes

We live at the intersection of content and commerce, specializing in producing solutions-driven content from conception to completion. Our content marketing provides measurable value to brands by educating and attracting new consumers. We’re the ultimate matchmakers, doing whatever it takes to link our audience with trusted experts in a wide variety of fields via our unique content exchange marketplace.

In short, we connect people to brands to do life better.

Our Story

BrandStar’s mission is to positively impact people’s lives. We fulfill that mission by offering valuable content solutions through brand integration, social media, performance-based marketing and creative storytelling.

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Great Place to Work

Our employees have made their voices heard! BrandStar recently earned the prestigious Great Places to Work® certification based on our culture of mutual respect and transparency. We appreciate our employees for helping us earn the gold standard honor for organizations, and we continue to work hard to remain a Great Place to Work—for all current and future BrandStar team members.

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We’ve built out a state-of-the-art studio where we produce award-winning TV shows and branded content that resonates with audiences across every screen. Crafting a compelling network of content is in our DNA, from original blogs and social messaging to digital activation, performance-based marketing and in-house production.

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Our Team

No matter how good your ideas are, people have to execute those ideas and build relationships in the process. We’re especially dedicated to putting the right people in the right positions to reach our full potential—as individuals and collectively.

Mark Alfieri
Founder and CEO
Doug Campbell
Co-Founder and Chief Revenue Officer
Debora Diaz
Executive Project Manager
Scott Moss
EVP, Programming
Ron Secreto
SVP, Programing
Arash Farsi
Broadcasting Creative Director
Forrest Haag
Managing Director, Marketing
Andrea Kraft
VP, Performance Based Marketing
Brett Malden
VP, Innovation and Technology
Georgi Brown
VP, Marketing
Kim McConkey
VP, Finance
Maria Latiegue
Accounting Manager
Brian Maass
SVP, Programming
Nicole Oropesa
VP, Programming
Jack Schwartz
VP, Programming
Meta Chirchanski
VP, Programming Operations
Lauren Newman
VP, Programming & Purpose Driven Content
Lysa Liemer
VP, Programming
Jose Oscar Rodriguez
Creative Director
Kelly Brooks
VP, Integrated Media
Jeanne Kelly
Supervising Producer
Ginger Marks
Social Media Manager
Angela Sharkey
Social Media Manager
Amy Rife
Director of Local Partnership Development
Kayla Patregnani
HR Generalist
Kimberly Simpson
Office Manager
Rick Emerson
IT Manager
Todd Paton
Paton Marketing Group
Don Warshaw
Paton Marketing Group
Patricia Klein
General Counsel

Contact Us

Learn how we can tell your brand’s story

Our Services

We provide clear, simple solutions for our clients. You tell us your goals and we’ll put all the pieces in the right places.


40,000+ square feet of in-house,
full-service production facilities


We perform a full range of
services across all screens


Our performance-based
marketing gets results for you


From strategy to creative,
we’re leaders in the social realm